Adidas Shuts Down Homophobic Haters on Valentine’s Day: See the Post That Started It All

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To the left, haters! When commenters attacked Adidas for sharing a Valentine's Day photo of a same-sex couple standing toe-to-toe in matching purple and pink sneakers, the label immediately fired back — and in the classiest way.

The original snap, which was posted to Instagram early on Sunday, February 14, read, "The love you take is equal to the love you make."

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This article originally appeared on www.usmagazine.com: Adidas Shuts Down Homophobic Haters on Valentine’s Day: See the Post That Started It All

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